BRITISH CINEMA

Just some of the terms you will become familiar with over the forthcoming weeks...
Working Title
Universal
FilmFour (both TV and production co)
BBC Films
Verve Pictures
UK Film Council
New Cinema
BFI
Screenonline
Sight and Sound
BBFC
Distribution (digital)
Licensing
Marketing (campaign)
Vertical integration
Theatrical release
DVD/Video rights TV rights
Blanket marketing
Staggered release
USP – unique selling point
Audience targeting
Multiplatform
Viral marketing
Social realism
Naturalistic
Super 16 / 35mm
Handheld/immediacy
Budget / production values
Semi-autobiographical
Fractured audiences
Niche / mainstream audience
‘Specialist’ – ‘independent’
Digital / online age
BAFTA / BIFADCMS
Bullet Boy (Dibb, 2004)
This Is England (Meadows, 2006)